Branding is essentially a content dependent process. This implies that the engagement quotient with prospects is taken to the next level or is relegated to the side-line based on the relevance, quality and timeliness of content published.
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Strategic layout of website elements is paramount to drive more conversions. The designing of sites is the exclusive forte of ace designers who arranges the visuals, navigation, call to action and response elements appropriately based on past experience and through keen understanding of audience temperament.
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Branding effort keeps getting defined each passing year with new trends sweeping the market. The year 2016 isn’t different.
Content marketing would be the mainstay for brands trying to win the loyalty of audiences and build an irresistible image. The trends that would be dominating the brand image creation have been optimistically portrayed in a nutshell below.
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Social media will continue to dominate the prevailing mood of brand strategists who would be looking up for innovative ways to engage the audiences. Marketing efforts which are not focussed on Viber, WhatsApp and other dominant social platforms would risk moving themselves to irrelevance.
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